San Francisco, March 16, 2006
With all the new alternative fuels and vehicles available, consumers are faced with often confusing and conflicting information. In response, AAA of Northern California is launching a new website to help make sense of all the new transportation options.
Visitors to www.aaa.com/greenlight can learn about everything from basic information on how a hybrid electric vehicle works to the latest information on hydrogen fuel cell cars and where to fill up your alternative fuel car. There are also details on the tax breaks and other incentives for purchasing hybrids. In addition to articles and FAQs about alternative fuels and vehicles, the site also features a comprehensive list of links additional resources on the topic.
"There's a real craving for information on this topic," explained AAA of Northern California spokesperson Jenny Mack. "In a recent survey, our members told us they wanted more information about hybrids and alternative fuels by a 3-to-1 margin. Even the people who told us they don't currently want to buy a hybrid vehicle are interested in learning more."
The website is part of the Greenlight Initiative™, AAA's new program to help build awareness about new alternative fuels and vehicles and encourage the development of transportation choices. People with questions or comments about AAA's Greenlight Initiative can call (866) 554-9929 or email greenlight@csaa.com.
"AAA has been providing consumers with gas price information and tips on fuel conservation for decades," said Mack. "Now that the automobile is entering a new chapter, AAA will continue to be a source for reliable, helpful information through our Greenlight Initiative."
Cutting down on gasoline consumption is a growing concern for AAA members. A recent survey found that 83 percent of those surveyed say it's very important for American drivers to reduce their reliance on gasoline. The launch of the Greenlight Initiative website is designed to help provide motorists with the tools to make informed decisions about their transportation and fuel conservation options.
AAA of Northern California offers a wide array of automotive, travel, insurance and financial services to more than 4 million members. AAA has been a leader and advocate for the safety and security of all travelers since it was founded more than 100 years ago.
